Overview the facts involved with managing in a unionized environment Essay

Overview the facts involved with managing in a unionized environment how does it differ from managing in a non-union environme - Essay Example The employees who are in unions ensure that their rights are not undermined and even sick times are seen as an entitlement or right instead of a benefit, and even coaching is seen as discipline and employees will challenge it. Employees in unions feel that if the management was good, there would be no problems in the workplace, and this makes them strive for better management all year. Managing employees who are unionized will differ from managing non- unionized ones in various ways. Union Management Relationship Unions will make it their business to ensure that respect between the employer and employees is key, and the employer must respect the union as the only bargaining agent of the employees. Additionally, the union must also respect the employers’ right to manage the workers and direct them, and this means that both parties must acknowledge their rights and obligations. Employers are also expected to allow employees to join unions of their choice, and this will include t he rights to strike without fear of being punished, coercion or harassment from the employer. This mutual respect will create a workforce where if concerns are raised they will be looked into because all the parties are aware of their responsibilities, and this helps in eliminating disputes. A co-operative union management encourages all the parties to a collective agreement that will reconcile differences and foster good relationships through a collaborative manner that is build on principles of mutual benefit, fairness, respect, dignity and trust (HR Council for the Nonprofit Sector, 2012). On the other hand, workers who are not in a union may not get these benefits as the management may dictate on them on the work they are to do failure to which they will be punished. Collective Agreement Managers in a unionized environment must reach at a collective agreement, which is a written consensus between the employer and the union regarding the terms of employment for the covered employ ees. This agreement is legally enforceable, and an employer cannot change its provisions. It acts as a bargaining unit and will stipulate a fair and equitable pay and working conditions (HR Council for the Nonprofit Sector, 2012). A collective agreement will be used to settle disputes in the workplace as there are laid down regulations that will dictate the conduct of each party and this helps in creating a conducive workplace. On the other hand, managing employees who are not in a union is different as there may lack a collective agreement, and this may result to many disputes in the organization which will be hard to resolve. Union Structure A union undergoes certification, and after this, it is given the legal right as an exclusive bargaining agent for a group of employees in a particular organization. For it to be satisfied it must demonstrate that employees support it as their bargaining unit and once certified it acquires the right for bargaining for employees after the worker s have set out a constitution, laws and procedures for the union. A bargaining committee is selected which will speak on the employee’s behalf and the employer must recognize the union as the bargaining unit. Contrary to this, employees who are not in a union lack a bargaining unit and the management may

Special Education Teacher Essay Example for Free

Special Education Teacher Essay Passion and compassion two words with very different meanings, but for me, one is the driving force behind my determination to teach. It’s been a long and winding road for me to reach this point of my life, and for me to discover my true destiny to be a teacher. It is now that I realize that my compassion for children is what will strengthen my teaching aptitude and the combination of my education and compassion make me a qualified candidate for any teaching position. In short, my compassion for children is what drives my passion to teach. As I consider the road that is ahead of me, I am thrilled with excitement and eager to explore the many opportunities that lay ahead of me. Most of all, I am passionate about the structure of my future classroom and objectives I plan to tackle in my future career. I feel I owe my students the best possible upbringing and education. They deserve a stimulating and supportive environment that brings out the best in them. I want to encourage my students to broaden their imaginations and reach for goals they considered unattainable. I will strive to instill morals in my students and encourage them to treat each other and their community with respect and understanding. My students will be my primary responsibility their needs will be placed before my own and their development will be my priority. Before we can know where we are going, we must first know where we came from, and the same is true for the educational field. While I am striving for excellence in my career, I must educate myself on the strides my field has made throughout history. Vital lessons can be learned from our nation’s history and the mistakes made in the past. I must reflect on these past strides the educational field has made and continue to look forward. At the same time, I will be able to identify potential regressions the field is trending. I know I can make not only make an impact in the lives of my own students, but in the lives of students everywhere if I stand firm in my beliefs and fight for equality and justice of all children and demand that they be granted all the opportunity to achieve their dreams. Following current political and economic issues affecting education will allow me to understand the direction the field is heading and make educated opinions and allow me to make a stand for what I so passionately believe in, and my involvement in these issues will ensure the educational field will continue to progress. At the same time, identifying and addressing current issues confronting education will empower me to make the proper steps in my quest and further educate me. These current issues will explain to me which groups of children are being neglected or offended by our public education system and pinpoint which matters I need to fight for or against. The important key is education; I need to be educated in education. To do this, I will continue my education after receiving my bachelor’s degree. If I fail to do so, I will be failing innocent children and depriving them of their right to a quality education. I will also attend all school board meetings and be voice for these children in my community. I will also continue to vote in state and federal elections in hope that I may make a difference concerning these issues and so I can change the lives of children nationally. One of the issues confronting education that I am most passionate about is the amount of government involvement allowed in our school systems. Since education is a major focus in the nation’s politics and recipient of federal and state funding, the government naturally enforces strict regulations and guidelines on our school systems. While the degree of this federal involvement varies, the most common obstacle teachers are forced with in this regard is standardized testing. Personal opinion on the matter aside, the fact of the matter is that today’s children must be able to show their knowledge and understanding through this type of assessment. Elected officials have deemed these topics and concepts vital to the development of our nation and the assessment of my students will essentially become the assessment of my school and most importantly, myself as a professional. One of my main focuses in the classroom will be to prepare my students for these standardized tests, academically and mentally. I will vary my approaches in teaching these central concepts in anticipation of reaching a greater sense of understanding for all my students in hopes that they will then succeed on such assessments. While not all will positively respond to the method of testing, I must encourage them to do their very best and attempt to prepare them for this method of testing. I will practice this method of assessment with my students prior to the official testing so they may feel comfortable with the method of assessment and feel less stressed on test day. Regardless of the result of the tests, I will determine what makes a successful school year and I will continually support my student’s learning and be proud of them for all of their already tremendous accomplishments. I will provide each student with the level of support and understand they will need to guarantee an overall successful school year. Furthermore, to become more experienced and a more informed student of education, I dedicate myself to a minimum of thirty hours to participating in K-12 classroom field experience. I will partner with the leaders in the career field and analyze their instruction, relationships and classroom management strategies to gain insight into the field and take away from the experience their best practices so I may be better prepared for my students. I will approach each day with my mentor as the exceptional opportunity is it. I will enter the classroom each time with a new objective I intend to accomplish and will cherish each second I’m able to spend in the classroom. Not every career enables their freshmen professionals the ability to have immediate hands-on experience; this opportunity is truly a rarity and such a blessing. This allows me the chance to learn from quality observation of senior educators and interactions with children in the same setting I expect to one day teach in. I will also be able to share in the instruction of these students and experience the joy when they grasp new concepts and understand the fundamentals. This precious time will provide me with a background that no classroom can provide me and allow me to refer back to these moments when I have a classroom of my own. In addition to analyzing my mentor teacher’s classroom management and relationships, I will also evaluate his or her usage of modern technology in the classroom. After all, modern technology has taken this country by storm; virtually every profession has been influenced by technology and education is no exception. To be successful educator in the twenty-first century, I must be willing to embrace technology and explore options as to how I can incorporate technology into my classroom and lesson plans. My students will benefit from my use of new tools such as smart boards or PowerPoint presentations or Webquest online lesson plans I will prepare for them. My main goal in teaching is making my students respectable and productive members of society, and in order to be productive in today’s age, my students will need to have some technological literacy. While I don’t anticipate them word processing homework assignments, I do expect to explore advances in technology together and I will teach them how to use these advances to their advantage. I must remain up-to-date in the latest developments and learn how I can effectively incorporate technology into my classroom and still remain a student focused atmosphere. I need to able to showcase my ability to embrace technology and my creativity and organization to potential employers so they may be able to develop a firm understanding of my capabilities. One ingenious way to do just this is to create a website portfolio to demonstrate these abilities, along with my teaching philosophy, experience, growth and potential as an educator. I intend to treat this portfolio as a working resume and will constantly keep it current. However, to set my portfolio apart, aside from my extraordinary qualities and capabilities, I plan to entitle a section of my portfolio specifically for the parents of my students to track their child’s activities, learning and progress in my classroom. I welcome as much parental involvement in my classroom as possible, and so I am always considering any additional ways I can allow my parents to be in touch with their child and I think a special section on my website portfolio is perfect. This way the parents can learn more about me personally as a person and teacher so they may feel more comfortable with me and my position as their child’s educator. My biggest challenge in all this will be balancing all my aspirations to become a well-rounded and successful teacher. I will never be perfect and will continuously be learning to better myself for the sake of my students. I plan to grow and develop just as much as my students do each year. I bravely accept this challenge and believe I am more than capable to conquer any obstacle that comes my way. I refuse to allow anything to inhabit my students from becoming successful citizens or degrading my classroom climate, and I am fully prepared to fight for my students’ futures. It is this compassion for my students and my passion for their success that makes me an asset to any school district and a blessing to a child and above all, an exceptional teacher.

Essay --

Picture the ultimate dream car. Is it a brand new Mustang right off the show room floor? Maybe it is a SUV with heated leather seats. Or it might by something fast and imported, like a Ferrari, Lamborghini, or Porsche. For some people, dream cars don't come from the present or the future, but the past. But getting that dream car from the past isn’t always easy. A lot of the times it is rusting away in some old barn or out in a field with weeds growing through the floorboard. When someone finds that dream car in those conditions they can do a couple different things they can build it into a rat rod. A rat rod is where the outside of the car is left rusty and in the shape it was found in, and has a big powerful motor and a good strong transmission. Or the other choice is to restore the car to its former glory. When someone restore a car to its former glory there are four main categories or steps that they need to do; body work, paint, interior, and engine/transmission. The first step in body work is to take the car apart so that it is easier to get rid of all the dents, paint, and rust. Then take out all of the interior, and take off the mirrors, hood, fenders, and all of the extra parts that will make it easier to get off the paint. Paint stripping methods usually fall into two main categories: abrasive and chemical. In abrasive paint striping there is media blasting, and good old fashion sanding. The way media blasting works is the process of blasting an item with small particles of various abrasive substances at an extremely high velocity in order to remove paint and rust off a vehicle. There are many materials used to media blast cars like walnut shell, plastic beads, baking soda, and different types of sand. D... ...ne have less power. If the original transmission is being used then it as well should be gone through and cleaned. If someone doesn’t want to take the time to take the engine apart and clean every little part and then try to remember where every little piece went then just replacing both the engine and transmission might be the way to go. Buying a brand new engine and transmission has its advantages and its disadvantages. An advantage of buying them new is that they have all new parts and are less likely to break and can take less time than taking apart the engine. A disadvantage is that it can be more expensive than just using the old motor. By completing these steps an old rusted out car can be turned into the ultimate dream car. Whether it is turned in to a rat rod or in to the restored classic car, it is worth all that hard work to get that ultimate dream car.

Nike And What It Does To Third World Countries :: essays research papers

The Manufacturing Practices of the Footwear Industry: Nike vs. the Competition The current manufacturing practices of the sneaker industry, in particular companies such as Nike, Reebok, Adidas, Converse, and New Balance, takes place throughout the globe. With the industry experiencing severe competition, and the product requiring intensive labour, firms are facing extreme pressure to increase their profit margins through their sourcing practices. The following paper will analyse the sneaker industry, while examining the multitude of viable manufacturing options, and critiquing their current manufacturing structure. Footwear Industry – Players, Revenues, Market Share To properly review the manufacturing in the footwear industry, it is necessary to first gain an understanding of the dominant leaders in the marketplace. The industry is currently experiencing hyper competition, led by six main firms – Nike, Reebok, Adidas, Fila, Converse, and New Balance (see exhibit 1), with nearly $7 billion in revenues domestically. Nike is the industry leader, with a 47% market share, followed by Reebok, a distant second at 16%, and Adidas at 6% (see exhibit 2). This category is facing decreasing demand and the rising popularity of alternative footwear, resulting in more pressure than ever before to achieve high gross margins through effective global sourcing practices. Manufacturing options Footwear companies have two basic options in the manufacturing of their products, they can both own and operate the factories that produce their products, or subcontract their products out to secondary manufacturers. These facilities can be located either domestically or internationally, and both present a myriad of positives and negatives. Firms that produce domestically benefit from ease of monitoring, skilled workforce, government stability, job creation, and well understood labour rules, while suffering from the relatively high wages required in the U.S. as compared to developing countries. By manufacturing products overseas, in particular in third world economies, tremendous efficiencies are gained in the form of reduced wages, but are countered by the increased difficulty of monitoring the quality of their products and the actual working conditions in the factories. Companies that are vertically integrated, who own and operate the factories where their products are manufactured, are faced with large capital expenditure requirements and the management of the factories themselves, resulting in lower profit margins. Strategic Outsourcing In analysing the sneaker industry, we are faced with the question, "What are these firms core competencies?" If manufacturing falls under this umbrella, then firms should look to produce internally. However, the core skills that set these companies apart from the competition, are their marketing, distribution, and technological expertise.

Mandated Curriculum vs. Developmentally Appropriate Practices Essay

I am contacting you in regards to the new state mandated textbook – based curriculum for kindergarten. While I understand that Common core learning standards recently adopted by 45 states and the District and supported by the Obama administration and asserting that they lead to poor quality teaching and take all the joy out of kindergarten (Kenny, 2013). Many children, especially kindergarteners need less strict and regimented learning opportunities to enjoy learning instead of being stressed. Our goal as parents and educators is to instill a love of learning not fear and disappointment. Not every child learns at the same rate and efficiency as others in the same classroom. This needs to be taken into account when using the textbook- based curriculum. There is however a way to stick to the state standards while making the learning experiences more fun for the children. To do this we would need to incorporate the Developmental Appropriate Practices method of learning. The Developmental Appropriate Practices often shortened to DAP, is an approach to teaching grounded in the research on how young children develop and learn and in what is known about effective early education. Its framework is designed to promote young children’s optimal learning and development (NAEYC, n.d.). With this method of learning, the teachers are meeting the needs of the children, both individually and as the whole group. Children comprehend more when the information is delivered in a more relaxed setting. The NAEYC acknowledges three core considerations, knowing about child development and learning, what is individually appropriate, and what is culturally important. By incorporating theses core values into the standards the children will be able to learn in a more child friendly and productive environment. Students who complete kindergarten should demonstrate mastery of many of the skills within the Kindergarten Standards. It is critical that kindergarten instruction occurs through an active learning approach where teachers use differentiated instructional strategies and focus on learning centers and play as key elements of the  daily schedule. Child directed instruction should be predominant with language and literacy and math infused through the day in addition to their special focus learning times. Kindergarten children should be given opportunities to develop social and emotional skills, physical skills and their creative expression within the course of a kindergarten day (pakeys, 2009). Below is an abridged version of the 2014 Pennsylvania Department of Education Academic Standards for Language Arts: 1.1 Foundational Skills – Students gain a working knowledge of concepts of print, alphabetic principle, and other basic conventions. Book Handling CC.1.1.K.A Utilize book handing skills. Print Concepts CC.1.1.K.B Demonstrate understanding of the organization and basic features of print. Follow words left to right, top to bottom, and page by page. Recognize that spoken words are represented in written language by specific sequences of letters. Understand that words are separated by spaces in print. Recognize and name all uppercase and lowercase letters of the alphabet. 1.1 Foundational Skills – Students gain a working knowledge of concepts of print, alphabetic principle, and other basic conventions. Phonological Awareness CC.1.1KC Demonstrate understanding of spoken words, syllables, and sounds (phonemes). Recognize and produce rhyming words.  Count, pronounce, blend, and segment syllables in spoken words. Blend and segment onsets and rimes of single- syllable spoken words. Isolate and pronounce the initial, medial vowel, and final sound (phonemes) in the three- phoneme (CVC) words. 1.1 Foundational Skills – Students gain a working knowledge of concepts of print, alphabetic principle, and other  basic conventions. Phonics and Word Recognition CC.1.1.K.D Know and apply grade-level phonics and word analysis skills in decoding words. Demonstrate basic knowledge of one-to-one letter-sound correspondence. Associate the long and short sounds with common spellings for the five major vowels. Read grade-level high-frequency sight words with automaticity. Distinguish between similarly spelled words by identifying the sounds of the letters that differ. 1.1 Foundational Skills – Students gain a working knowledge of concepts of print, alphabetic principle, and other basic conventions. Fluency CC.1.1.K.E Read emergent – reader text with purpose and understanding. 1.2 Reading Informational Text – Students read, understand, and respond to informational text—with an emphasis on comprehension, vocabulary acquisition, and making connections among ideas and between texts with a focus on textual evidence. Key Ideas and Details Main Ideas CC.1.2.K.A With prompting and support, identify the main idea and retell key details of text. Key Ideas and Details Text Analysis CC.1.2.K.B With prompting and support, answer questions about key details in a text. Key Ideas and Details Text Analysis CC.1.2.K.C With prompting and support, make a connection between two individuals, events, ideas, or pieces of information in a text 1.2 Reading Informational Text – Students read, understand, and respond to informational text—with an emphasis on comprehension, vocabulary acquisition, and making connections among ideas and between texts with a focus on textual evidence. Craft and Structure Point of View Intentionally Blank Craft and Structure Text Structure CC.1.2.K.E Identify parts of a book (title, author) and parts of a text beginning, end, details). Craft and Structure Vocabulary CC.1.2.K.F With prompting and support, ask and answer questions about unknown words in a text. 1.2 Reading Informational Text – Students read, understand, and respond to informational text—with an emphasis on comprehension, vocabulary acquisition, and making connections among ideas and between texts with a focus on textual evidence. Integration of Knowledge and Ideas Diverse Media CC.1.2.K.G Answer questions to describe the relationship between illustrations and the text in which they appear. Integration of Knowledge and Ideas Evaluating Arguments CC.1.2.K.H With prompting and support, identify the reasons an author gives to support points in a text. 1.2 Reading Informational Text – Students read, understand, and respond to informational text—with an emphasis on comprehension, vocabulary acquisition, andmaking connections among ideas and between texts with a focus on textual evidence Integration of Knowledge and Ideas Analysis Across Texts CC.1.2.K.I With prompting and support, identify basic similarities and differences between two texts (read or read aloud) on the same topic. Vocabulary Acquisition and Use CC.1.2.K.J Use words and phrases acquired through conversations, reading, and being read to, and responding to texts. 1.2 Reading Informational Text – Students read, understand, and respond to informational text—with an emphasis on comprehension, vocabulary acquisition, and making connections among ideas and between texts with a focus on textual evidence. Vocabulary Acquisition and Use CC.1.2.K.K Determine or clarify the meaning of unknown or multiple-meaning words and phrases based upon grade-level reading and content. Range of Reading CC.1.2.K.L – Actively engage in group reading activities with purpose and understanding. 1.3 Reading Literature – Students read and respond to works of literature—with emphasis on comprehension, vocabulary acquisition, and making connections among ideas and between texts with focus on textual evidence. Key Ideas and Details Theme CC.1.3.K.A With prompting and support, retell familiar stories including key details Key Ideas and Details Text Analysis CC.1.3.K.B Answer questions about key details in a text. Key Ideas and Details Literary Elements CC.1.3.K.C With prompting and support, identify characters, settings, and major events in a story. 1.3 Reading Literature – Students read and respond to works of literature—with emphasis on comprehension, vocabulary acquisition, and making connections among ideas and between texts with focus on textual evidence Craft and Structure Point of View CC.1.3.K.D Name the author and illustrator of a story and define the role of each in telling the story. Craft and Structure Text Structure CC.1.3.K.E Recognize common types of text. Craft and Structure Vocabulary CC.1.3.K.F Ask and answer questions about unknown words in a text. 1.3 Reading Literature – Students read and respond to works of literature—with emphasis on comprehension, vocabulary acquisition, and making connections among ideas and between texts with focus on textual evidence. Integration of Knowledge and Ideas Source of Information CC.1.3.K.G Make connections between the illustrations and the text in a story (read or read aloud). Integration of Knowledge and Ideas Text Analysis CC.1.3.K.H Compare and contrast the adventures and experiences of characters in familiar stories. In conclusion as you can see above by using the textbook- based curriculum alone there is the potential for less learning on the part of the students and a stressful environment. However, incorporating the DAP principle into the standards can offer the students both the state required learning and the NAEYC recommended approach to early- childhood learning. Children comprehend more when the information is delivered in a more relaxed setting. References Kenny, D., 2013, The right curriculum for kindergarten: Play, The Washington Post, http://www.washingtonpost.com/opinions/making-the-common-core-work-for-students/2013/03/08/a8e7b5d8-86a8-11e2-98a3-b3db6b9ac586_story.html http://www.naeyc.org/DAP, â€Å"Developmentally Appropriate Practice in Early Childhood Programs Serving Children from Birth through Age 8† (PDF), adopted in 2009. https://www.pakeys.org/uploadedContent/Docs/PD/Standards/Kindergarten%202010.pdf http://www.pdesas.org/Standard/StandardsDownloads Pennsylvania Department of Education, 2014, Academic Standards for English Language Arts, http://static.pdesas.org/content/documents/PA%20Core%20Standards%20ELA%20PreK-5%20March%202014.pdf

Physics of A Coaster essays

Physics of A Coaster essays Individuals love to go to the amusement parks and try out the rides that are available. The most common and thrilling ride is the roller coaster. An amusement park is not an amusement park if it does not contain a roller coaster. What makes these roller coasters so fun that every amuse parks has one. A lot of people would say it is their extreme high speeds that makes it very exciting. That is a valid answer, but it is the wrong answer. The speed has nothing to do with the excitement. It is more than likely that most people travel faster on their ride along the highway on the way to the amusement park than they would in a roller coaster. Basically the thrill all comes from the acceleration and the feeling of weightlessness that they produce. Roller coasters thrill people because of their ability to accelerate them downward one moment and upwards the next; leftwards one moment and rightwards the next. How does this thrill machine work? There are two ways that this question w ill be answered. First, through the basic principles and then through a more advanced explanation. Roller coaster rides involve a great deal of physics. The ride often begins with a chain and motor which exerts a force on the train of cars to lift the train to the top of a tall hill. Once the cars are lifted to the top of the hill, gravity takes over and the rest of the ride works on energy transformation. There is no motor or engine that takes a train around the track. The law of physics is basically the engine of the train. At the top of the hill, the cars possess a large amount of potential energy because they are elevated very high above the ground. The potential energy depends on the mass and the height of the object. As the cars are released they lose a lot of their potential energy but they gain kinetic energy because all of the potential energy is transferred into kinetic energy. The kinetic energy depends on the...

Cloning to Revive Extinct Species essays

Cloning to Revive Extinct Species essays Good morning class, today I will be speaking to you about the topic on Should cloning be used to revive extinct species? I say no. Unnecessary , irresponsible and rash are the words that spring to my mind when this question is asked. How can man consciously play god, and unrelently contiunue to attempt to revive extinct species via cloning, when undoubtedly he has seen his mistakes in the past and continue to do this for his own benefit? Dolly is the most famous sheep in the world. She looks much like any other sheep, but she has been cloned from another adult sheep. Her announcement in February 1997 led to an unprecedented media circus which caused as much confusion as it shed light. The attention focused mainly on speculations about the possibility, or otherwise, of cloning humans but also speculations of cloning extinct species But it does prompt us to ask questions about the way we are using animals with new technology, and the kinds of assumptions we make. Cloning had already been done to a limited degree by splitting embryos, mostly in cattle, and raised ethical and welfare concerns in the process. But assuming it could be applied more widely in the fact of reviving extinct animals, many more issues can be brought up. Tell me, for what benefit would cloning extinct species bring to our society? To you perhaps? Yes, perhaps you could say, the animal would have another chance at life, but what is the real reason we want to do it? For our own COMFORT of course, knowing that if we can kill of a species, perhaps we can just bring it back again. Bingo. I see attempting to revive exctinct species as a direct misuse of research and conservation funds which would better be directed elsewhere. It is terrible that now, the government is not even paying attention to the present state of the environment enough, and now they are thinking about cloning dinosaurs and mammoths from 44 thousand , to 44 million years ago. Society ...

10 Types of Companies You Should Never Work For

10 Types of Companies You Should Never Work For In your job search, you will come across a wide variety of companies. Some will be better to work for than others. Some will suit your working style best. And some are best avoided entirely. Keep an eye out for companies to steer clear of completely, and learn to recognize them early- and save yourself some suffering and stress!1. The Revolving DoorKeep an eye out for companies with really high turnover, ones stuck in a hire-and-fire cycle and hunting for the same new roles every six months or a year. This is either the fault of a bad internal culture or fickle management. It’s bad news either way.2. The Group InterviewersSome companies like to save time by interviewing candidates in batches. If they can’t take the time to interview candidates one-on-one, they might not be for you.3. The Bad Culture/ReputationIf a company has consistently bad employee reviews, that’s a bad sign. Worse if the recruiter evades questions about employee satisfaction and culture. And if its reputation is bad? Well, it probably deserves it.4. The Glossy FakerThe website, materials, even the boss’s office are pristine. But the building itself, and every other office in it (mostly dark and dilapidated cubicles) seems overlooked and cluttered. This is a great sign of how this company treats their workers: badly.5. The Ghost CompanyThis company doesn’t give you anything to go on- no information about the job you are applying for, no organizational chart, no mission statement, no specified salary, and no other guidelines of any kind. This hint at  a huge lack of organization, and does not bode well.6. The Non-TrainersIt’s one thing for a company not to offer formal training and to expect you to get up to speed through informal training. But a company that won’t help get you up to speed at all? Not investing in you, and not worth investing in!7. The Foot-DraggersYou expect have to wait to hear back. But if you’ve been in touch to re affirm your interest or with questions, or if you’ve gotten another offer and the company refuses to accelerate the process or give you an answer, run away.8. The Top DownStay away from companies where there are a ton of executives and managers making all of the decisions and doing all the brainstorming, but the rank and file employees are more or less overlooked.9. The Stagnant PondIf there are no learning opportunities advertised and the hiring manager evaded your questions about your career goals in the future, stay away. You want a company that will help you develop and advance in your goals- not a dead end job, no matter how much you like it now.10. The TitanicThis kind of company seems to have it all- except direction. If they cannot articulate long-term goals or future plans, then senior leadership isn’t disseminating what it needs to. That’s never a good sign.

Final project Essay Example | Topics and Well Written Essays - 2000 words

Final project - Essay Example The belief’s name came from the word â€Å"Buddha† which means â€Å"the enlightened one†. He was able to achieve this after meditating under the Bodhi tree. After this monumental event, Buddha was able to have a band of followers and he started teaching the path towards awakening. â€Å"The Four Noble Truths† are fundamental to Buddhism. These are: â€Å"dukkha† or suffering, its origins, the path to stop it, and the truth regarding the path to stop it. This leads to the Eightfold path which is the way to freedom that was mentioned in the fourth noble truth. The path has three main divisions: wisdom, ethical conduct, and concentration. Specifically, the eight pathways state that one should have the right view, intention, speech, action, livelihood, effort, mindfulness, and concentration. Buddhists believe that reality should be viewed as how it actually is and not how it seems to be. There should also be an intention of repudiation of materialism a s well as nonviolence and freedom. Believers should speak in peaceful and truthful ways. Actions should be shown in diplomatic ways. A livelihood must be chosen basing on its nonviolent characteristics. Individuals should have ample effort to progress. The mind should be very much aware of the present and not shrouded with hatred. Lastly, proper meditation must be practiced. One of the Buddhism Temples in Massachusetts is located in Boston. At 930 Commonwealth Avenue, the Boston Center of Soka-Gakkai International-USA (SGI-USA) is situated. It is a Buddhist association for peace, culture, and education. Though the temple is near the street, the ambience is made serene with trees and other vegetation. Like any other church, they have weekly and other scheduled services. For instance, their calendar includes Sunday meditation and services, monthly Saturday evening services, and different night activities. They also seek to enlighten visitors with their 4-week-class, essentials of Budd hism. It focuses on their traditional texts, history, meditation practices, and others. To further ascertain knowledge regarding Buddhism, a temple-goer was interviewed. Ken has been attending regular services for a year. I was able to sit next to him during one of their Sunday services. He said that he became a Buddhist through a friend. He has been convinced to join this faith after becoming more well-informed about the practices and their elucidations. When asked about his prior religion, he said that he was an atheist. He added that he could have also been an agnostic. He agreed to be interviewed as long as the details of his personal life and identity will not be revealed. He was very cooperative and proved to have much knowledge about his belief. The steps of becoming a member of Buddhism are somehow vague. First off, there is still a debate whether it may be fully considered as a religion. Some authors say that several of its philosophical and empirical elements may classify it as more of a science than a religion. However, the traditions and rituals involved are much related to the definition of Buddhism. The commonly viewed paths to becoming a full-pledged Buddhist are the major teachings and the â€Å"Three Jewels†. The meaningful credos have two aspects: dependent origination and no-self. This means that a Buddhist must realize his connection to other beings, thus respecting them. Furthermore, one must understand that giving up of selfish desires is necessarily to truly attain liberation. In addition,

Health Care Organization As Metaphor Essay Example | Topics and Well Written Essays - 1750 words

Health Care Organization As Metaphor - Essay Example This metaphor of the organism can be used to understand a lot of different organizations including multinationals such as the Public Health Institute (PHI). Part I: Health Care Organization as Metaphor For the last three years, I have been working as a public health nurse with the Public Health Institute (PHI). The PHI is an internationally recognized public health organization known for its dynamic leadership in helping to improve the health of women, youths and children across the world. The main objective of the organization is to uncover health disparities existing among these identified groups, understand the causes of these disparities, and address each of them using evidence based solutions. The Public health Institute addresses various issues affecting women, children and youths and including asthma, obesity, and sexual and reproductive health on the international scene. In America the organization specifically focuses on nutrition, maternal mortality, depression and breast c ancer among women. The vision of the organization is to raise the social status of young people, girls and women by equipping them with desirable leadership skills and health education. The PHI is internationally funded by a diverse group of individuals and corporate entities to help it advance its course. My role in the organization was to focus on helping women and children under one year of age to overcome their health challenges. This involved working with women to fight breast cancer and depression, and advising them on proper nutrition to prevent them from contracting preventable diseases and helping to reduce the mortality rate. I also engaged with little children less than one year of age to help them fight asthmatic problems and other diseases prevalent among children in this age group. The PHI being an international organization, I had an opportunity to work overseas with different communities advancing the objectives of the organization. In my role as a public health nurs e with the PHI, I have gathered a lot of experience and knowledge in public health. I now understand fully how organizations in the public health sector operate, and I can relate running these organizations to various organizational theories that have been developed over time. Gareth Morgan’s theory of metaphors of organizations, for instance, can be relied upon to understand how the Public Health Institute (PHI) is structured and how it manages its affairs. My knowledge of these metaphors of organizations has greatly impacted my general understanding of public health as a nurse and as an administrator in one of the largest global public health organizations. Gareth Morgan (2006) in Images of an Organization stipulated that an organization can be best understood based on various images or metaphors that relate the organization to its environment and the need to be competitive and run into the foreseeable future. Among the images used by Gareth Morgan are machine, culture, pol itical system, organism, and the brain (Morgan, 2006). The image that can best be relied upon to understand the PHI is that of the organism. The metaphor of the organism considers all organizations to be as living organisms (Jim, 2000). Indeed, there are so many similarities between an organization and a living organism. As an organism, an organization is in a constant state of change and growth. Just as organisms, all organizations have very complex needs to thrive and survive over

How (knowledge workers) influences HRM in organizations today Assignment

How (knowledge workers) influences HRM in organizations today - Assignment Example Knowledge workers have been identified with speeding up and influencing the creation and transfer of knowledge leading to the good performance of the organizations. These individuals extensively employ their intellectual abilities and skills; have high degrees of creativity as well as problem solving capabilities as a result of their strong experience and wide knowledge base. As such they are very important organizational assets given that organizations rely heavily on strong knowledge and skills to gain a competitive edge. Knowledge workers contribute to the organizations’ innovation; the information product and service innovation. Those businesses with competent knowledge workers posses a competitive edge in terms of ability to manage knowledge and management has to do everything to improve and retain these knowledge workers (Rasoli, Mooghali, Mousavi and Rashidi, 2013). Knowledge workers present the human resource management in today’s organizations with a number of dilemmas. Organizations have to consider their employability and retention, focus on their development and ensure their personal identification with the business. Their demand is high in the particular industry because of their wealth of knowledge valuable to organizational success. Human resource teams can deal with dilemmas presented by knowledge workers through specific strategic HR practices. These include continued development and training of these workers as well as remunerating at rates commensurate with the responsibilities assigned to the workers. Human resource professionals can also manage these workers effectively by recognizing, rewarding and compensating for their extensive application of knowledge to organizational success. In conclusion therefore knowledge workers are influencing human resource management in today’s organizations in very significant manner. Knowledge, talent, experience and skills

Auditing and Consulting in Accounting Firms Research Paper

Auditing and Consulting in Accounting Firms - Research Paper Example The concept of moral hazard originated in the insurance business when the insured party exhibits immoral behavior by giving out wrong information, implying an outright fraud, but this definition has since been used in economics, in a situation where there is asymmetry in the information available. One party has more relevant information or data than the other party and is therefore in a better position to take action that will insulate itself from risks, while the other party unknowingly bears the negative consequences if things go wrong or not as expected. Previously, external auditing firms were hired for their accounting and auditing skills for expertise in these matters. However, the past few decades saw the rise of many independent smaller accounting firms, causing an intense rivalry or competition for new accounting clients. A response by the big global accounting and auditing firms was to branch out into a new service, in which they profess to have management expertise, and this is in the consultancy business. In the auditing market, there was saturation and maturity, hence accounting and auditing firms started to offer integrated auditing, consultancy, and advisory services (The Economist, 2012, p. 1). This situation has an inherent moral hazard in it, because accounting and auditing firms should not provide consultancy services to the same firms that they are auditing. There is a good tendency to manipulate the books (window dressing) to enhance assets, profits, or credit rating to justify the huge consultancy fees, which is a very lucrative revenue stream for these firms. Some regulators and policymakers have doubts whether it is possible to maintain accounting integrity or professional independence in these kind of situations. This is clearly an anomaly, similar to the fox guarding the chicken coop; it has been demonstrated by the corporate

How useful is the cultural imperialism thesis Essay

How useful is the cultural imperialism thesis - Essay Example When these capitalist corporations establish their business in the developing countries they deploy their work ethic, punctuality, thrift, conformity, and hierarchical organisational structures that contribute to amassing economic surpluses. Though these corporations pay a good wage to the employees they hire, ultimately the accumulated surpluses are carried across to the developed Western and/or capitalist societies. The ‘cultural imperialism thesis' caters to this phenomenon of subordination and domination1 CULTURAL IMPERIALISM THESIS We generally refer to the phrase ‘cultural imperialism thesis’ to elucidate the process of deterritorialization. Deterritorialization is reducing the time and space barriers between physical territories hence restructuring the old cultural geographical and social territories.2 For that reason it is appropriate to say that cultural imperialism thesis is a comprehensive framework intended to account for this complex global cultural bu ild-up and the resulting relationships.3 The key elements that this thesis caters to are cultures that are suppressing other weak cultures. First and foremost of these dominant cultures are Western and/or American culture.4 Therefore, this thesis expounds on the strategies used to regulate, deregulate and re-regulate the domination. Often there are historical cultural events that condense a culture’s value systems and its ability to overpower the other. The inequality of conditions that takes place is a key issue discussed in this thesis. This occurrence of historical dominance can be exemplified by referring to the course of colonialism that empowered Western cultures to subordinate the cultures of Asia, Africa, the Americas and certain other regions of the world. The colonisation shows the cultural superiority of the 'West over the Rest’ because the West had a strong economy and liberal democracy that set standards for the weak cultures to follow.5 On this basis, we can say that cultural imperialism works at the conscious and the unconscious level, as it gives people the appropriate standards for their being to which they ought to identify.6 The emergence of capitalism in the Western world is another key element that is covered by the cultural imperialism thesis. Capitalism in the Western world originates from both Western and capitalist values. But when we look into examples of capitalism in Japan we see it was dictatorial to a certain extent, whereas capitalism in the UK was not. Therefore, we know that there is a difference between these. The economic superiority of the first world resulted from the rise of capitalism. It is a well-known phenomenon that the organization, structure and regulations of cultural exchange between the dominant first world and the subordinate developing world have been based on capitalistic principles. Now, the capitalist classes of the first world meander around the world in pursuit of trading opportunities to mul tiply their trade and profits. The transnational business is a name given to the model of business that could multiply the trade and profit options of the capitalistic class from the first world. Therefore, now the

Auditing and Consulting in Accounting Firms Research Paper

Auditing and Consulting in Accounting Firms - Research Paper Example The concept of moral hazard originated in the insurance business when the insured party exhibits immoral behavior by giving out wrong information, implying an outright fraud, but this definition has since been used in economics, in a situation where there is asymmetry in the information available. One party has more relevant information or data than the other party and is therefore in a better position to take action that will insulate itself from risks, while the other party unknowingly bears the negative consequences if things go wrong or not as expected. Previously, external auditing firms were hired for their accounting and auditing skills for expertise in these matters. However, the past few decades saw the rise of many independent smaller accounting firms, causing an intense rivalry or competition for new accounting clients. A response by the big global accounting and auditing firms was to branch out into a new service, in which they profess to have management expertise, and this is in the consultancy business. In the auditing market, there was saturation and maturity, hence accounting and auditing firms started to offer integrated auditing, consultancy, and advisory services (The Economist, 2012, p. 1). This situation has an inherent moral hazard in it, because accounting and auditing firms should not provide consultancy services to the same firms that they are auditing. There is a good tendency to manipulate the books (window dressing) to enhance assets, profits, or credit rating to justify the huge consultancy fees, which is a very lucrative revenue stream for these firms. Some regulators and policymakers have doubts whether it is possible to maintain accounting integrity or professional independence in these kind of situations. This is clearly an anomaly, similar to the fox guarding the chicken coop; it has been demonstrated by the corporate

The influence of business tycoons such as Andrew Carnegie, John D Research Paper

The influence of business tycoons such as Andrew Carnegie, John D. Rockefeller, Jay Gould, and J.P. Morgan on modern history, Economy, and American lifestyle - Research Paper Example Until today, the economy and the living standards of people in the country are better than other countries. Andrew Carnegie supported Booker T Washington by giving money to an institute called Tuskegee, which was founded by Washington. American history celebrates the live of Carnegie, which transformed from a person who never owned a dime to a person who lead financial empires of great power. Currently, the individuals in American still remember Carnegie and the way he influenced the lives of Americans and the economy of the country. The kind of corporate that he was dealing with is the steel industry. He started the industry in the year 1865 and when he died, he was a multimillionaire like the other tycoons. Before becoming rich, he was running errands for a telegraph office. After the time of relatively unrestrained capitalism, the tycoon in steel had made great development of a powerful financial system that some individuals enjoyed (Net Industries). The rapid economic development made by the tycoon laid a foundation for the modern economic growth of the United States. Together with other tycoons, many discoveries were made during their era. Still today businesspersons follow their paths by being single minded when pursing financial achievements and power (Net Industries). The tycoon played a great role in the creation of the modern America. Because of him and others like him, he made the country to be the wealthiest and a country with a lot of creativity as far as business is concerned. The man was very determined in raising the economy by making America to be a state that actively participates in the economy. This was not happening before the tycoons’ time (Net Industries). The tycoon actions in the past still affect the American, lifestyle today. As a pioneering philanthropist, he has had major influence of the lives of many individuals. Since he helped in upgrading the financial system of the state, individuals in America have

Far from the Madding Crowd Essay Example for Free

Far from the Madding Crowd Essay As they are speaking to the well-educated and proper Bathsheeba, this is effectively emphasised. When Bathsheebas eyes first fall upon the dying flock, Hardy describes the sheep as being helpless, livid and afflicted animals. These strong words add to the gloom of the scene, and Hardys description of Bathsheebas sad, bursting heart also creates despair. The ailments of the flock are described vividly which makes the whole situation seem much more real: Many of them foamed at the mouth, their breathing quick and short, whilst the bodies of all were fearfully distended In Bathsheebas moment of bewilderment, the rustics explain in their characteristic fashion that the only man in the area that could save them was Gabriel Oak. Immediately she protests: How dare you name that man in my presence! This shows that even a day after their argument, Oak is still very fresh on her mind. She rejects the rustics idea of Oak and turns to Boldwood for help. This act avoids confrontation and also yet again promotes her authority, this time over her workers. However, she quickly learns from the rustic people that Boldwood does not know the cure and that he sent for Oak when his sheep had the same disorder. Bathsheeba shouts at the workers and tells them to find somebody to cure the flock. This shows that she is too proud and stubborn to send for Oak, and does not want to, as it would show a weakness of her character. Never will I send for him-never! she said firmly As she witnesses an ewe dying in front of her, she repeats the above but this time wringing her hands. This signifies that she is frustrated; frustrated at herself for being so stubborn and frustrated that the only man who can save her prime flock is the same man she has just fallen out with. Hardy goes on to explain that with Bathsheeba the No, I wont virtually means I think I must. We have seen this inconsistency in Bathsheebas personality in the previous chapter when she declined Oaks opinion of her conduct at first and then went on to request it. It is a similar circumstance. Bathsheeba is far too stubborn and proud for her own good as it too often makes her life more difficult. However her inconsistency is the sure sign that her quest for power is really a show and that she is a lot weaker and sensitive really, for here she gives in again. Laban Jump on the Bay mare, and ride across, and say he (Oak) must return instantly-that I say so Bathsheebas above statement shows how very conscious she is of looking weak. It is quite clear that she has had a change of heart and decides to do the right thing and get Oak, yet still she must speak in her authoritative manner, seemingly trying to cover up her sensitive, more weak decision. As Laban rides towards where Oak is staying, Hardy names the places and features he passes on the way and on the way back. This is how Hardy conveys more of the area, naming places adds to the reality of the situation, and the reader can feel more involved and stimulated by the events occurring. The list of places also adds length to the passage where Laban rides to get Oak, which in turn adds to the suspense of the situation. On Labans return Bathsheeba sees that Oak is not with him, and Labans face is described as tragic, a dramatic word, which makes the reader think the worst. Laban explains that Oak would not come unless Bathsheba asked in a civil and proper manner, which annoys Bathsheeba Oak knows this. As much as Bathsheeba tries to control Oak, it is clear that Oak is in control this time. Her real sensitive and feminine personality is shown as another sheep falls dead and Bathsheeba bursts into tears another indication that she is not really strong and infinitely stubborn. Bathsheeba admits to her need for control and cover-up stubborn attitude when she murmurs: O, it is a wicked cruelty to me-it is-it is! And he drives me to do what I wouldnt This refers to her having to talk to Oak, whom she has only just sacked, as if she was politely asking a favour, and it is this sign of weakness that she hates so much. Bathsheeba decides to write Oak a short note, and Hardy conveys that it is heartfelt by describing her sobs and bursts of crying whilst she writes it. At the bottom of the note, driven by the drama of the time she conveys her first open passionate feelings toward Oak: Do not desert me, Gabriel! It is now clear that Bathsheeba does have close feelings towards Oak and is appealing to him right from her heart. The reader is not familiar with this highly feminine and sensitive side to Bathsheeba, which, again, adds to the whole drama of the scene. Oak responds this time, which conveys how strongly her emotional note appealed to the man who is in love with her, and cannot bear the thought of deserting her. Bathsheebas feminine charm had worked and she knew it for Hardy clearly states: She knew from the look of his face which sentence of her note had brought him After all of her powerful signs of affection, Bathsheeba still cannot face ceasing her commanding tone. Her first words to Oak: O, Gabriel, how could you serve me so unkindly! The flock is again described as Oak sees it: as turgid, prostrate forms. Hardy uses such striking words to fuel the readers suspense. Oak then gets to work, and the method he uses to cure the sheep is described in clear detail, which makes it more realistic. Oak manages to save the flock: When the love-led man had ceased from his labours Bathsheeba came and looked him in the face This line is important because it shows that all the effort Oak had just put in to save over fifty sheep was all driven by his love for Bathsheeba. It also contrasts from the end of the previous chapter because they look at each other, instead of avoiding eye contact, which conveys the romance conjured up by the heroic actions of Oak for the woman he loves, and her realisation of this. The chapter ends with Bathsheeba asking Oak to return to the farm, which he agrees to, and the last line, again contrasting with the previous chapter, conveying how Bathsheeba really feels: And she smiled on him again. Interestingly, the two chapters I have looked at above convey a cycle of the relationship between the two main characters. Everything starts off amicably before a crescendo of cutting comments result in an argument and the sacking of Oak. However, the occurrence of the flocks disorder makes Bathsheeba realise that she regrets sacking him and that she did it out of anger. After Oak saves the flock Bathsheeba is very grateful and their relationship becomes friendly again. Bathsheeba, as you have seen, is a very strong character and throughout the extract tries hard to control Oak. However, the situation develops, she ends up sacking him and then depending on him. Having noticed this, I also realised that this happens again in the book. At the beginning she rejects him as a husband, but then it is the actions of Oak who put out a serious fire, which begins at her new farm. This can be linked to the above extract: Oak gets rejected and then depended on by Bathsheeba. Similarly the night that Bathsheeba and her husband, sergeant Troy, celebrate their marriage is the same night that Oak saves the Harvest from a freak storm. Once again, Bathsheeba has denied Oak, but it is he who she depends upon in the end. In a way the whole book is based on the cycle conveyed in this extract. Bathsheeba continually rejects Oak, first for Boldwood, then for Troy. Oaks continual work on the farm keep it going whilst Bathsheebas marriage fails, and she turns to Oak for comfort: depending on him. Oaks devotion finally pays off in the end though, when eventually he does marry his true love, Bathsheeba Everdene.

Marketing plan and analysis of Al Hilal foods

Marketing plan and analysis of Al Hilal foods The brand has great opportunity to grow in cities other than Lahore, Islamabad, Karachi, Faisalabad and Multan as they have created much credibility in big cities of Pakistan. 11 Also it has opportunity to GO GLOBAL. Customers outside Pakistan have more loyal behavior towards Pakistani products so there is a chance for this brand to grow globally. 11 Threats: 11 3.Understand the construction of a marketing plan 12 3.1 Produce the marketing plan for your organization 12 Executive summary: 12 Current market situation: 13 SWOT analysis: 13 Objectives and issues: 14 Marketing strategy: 14 Action programs: 15 Controls: 15 3.2 Risk in marketing plan and Mitigation strategies: 15 Risks: 15 Mitigation strategies: 15 3.3 Importance of each component of the plan: 16 4.Understand to Promote the Marketing Plan in Support of Strategic Objectives 16 4.1 How the plan supports strategic objective: 16 Plans of Fresher and their support to objectives: 16 4.2 Outline an approach to gain agreement of the marketing plan: 17 5.Conclusion 17 6.References 19 Introduction to Al-Hilal Foods Al-Hilal foods is a Pakistani company owned by Mr. Ch. Farrukh Sattar. The organization exited about 10 to 15 years ago. At that time it made only one product line i-e Sultan Ghee. After flourishing in that field it introduced its new product line i-e 100% pure juices a brand named as FRESHER in 2009. The brand flourished in just one year through WORD OF MOUTH marketing strategy and gave a tough competition to other big brands like Nestle, Minute Maid etc. Al-Hilal is listed a listed company. Fresher was first introduced in 5 flavors that are Mango Guava Peach Strawberry Orange After fabulous success of these all flavors Fresher introduced a new flavor called FALSA. As Fresher gained success within period of only one year they introduced new brands in 2010 names BOOMER and COOLER. Boomer is a fizzy drink and has 3 flavors Orange Lemon Cola While Cooler has 4 flavors that are Apple Orange Pineapple Grapes The Fresher company is working hard day by and moving forward in the field of 100% pure juices. Mission: Their mission is to promote locally. Vision: Their vision is prosperity of Pakistan. ( Ref. 7) Understand How The Marketing Plan Supports Strategic Objective 2.1 Explain how the strategy of your organization Impacts Upon marketing planning: Strategy: Strategy is a long term actions/plans which are made by some organization to achieve their peculiar targets/goals. (Ref- 1) According to Michael Porter the strategy is all about the mixture of different activities which are differentiated from competitors to pronounce unique mix of value. To him its all about differentiating yourself from customers as well as competitors. (Ref-2) Without a strategy the organization is like a ship without a rudder, going around in circles Joel Ross Michael Kami Marketing strategy: A marketing strategy is a process or model to allow a company or organization to focus limited resources on the best opportunities to increase sales and thereby achieve a sustainable competitive advantage. (Ref-3) The set of objectives which an organization allocates to its marketing function in order to support the overall corporate strategy, together with the broad methods to achieve these objectives Chartered institutes of marketing The above two examples show that , marketing strategy is actually the strategy that support overall corporate and which a company has to use efficiently to market its products on best opportunities while converging the limited resources to achieve its goal. Marketing planning: Marketing planning is a logical sequence and a series of activities leading to the setting of marketing objectives and the formulation of plans for achieving them (Ref-4) Now we can interrelate all the above terms with the help of diagram below. Business Goals Market Strategy Marketing Mix Marketing Plan The above diagram shows that an organization has to set business goals which are actually the target of company or mission statement. The next level comes of marketing strategy which is esteemed rule that company has acquired to market their products. After establishing the market strategy company moves forward towards marketing mix in which it define the whole marketing mix i-e Product, Pricing, Place and Distribution. Afterwards the process of writing of marketing plans comes in which company has to describe the whole market activities which are used to acquire business goals. (Ref-3) 2.2 Impacts of strategy on marketing planning: Under this heading the strategies of organization will be discussed and the impacts of that strategies on the marketing of organization will be noticed. What effect that strategies will throw on organizations long run and short run will also be discussed. Here we are talking about Fresher marketing plans. As described earlier it is a Pakistani local company that is making 100% pure juices and this is one of the marketing strategy of Fresher that make it distinguishes from others. The company has many competitors in the same line of 100% pure juices i-e Nestle, Shezan, Minute Maid etc. But the Fresher is successful yet to maintain the no. 1 position in the brands of 100% pure juices. And also Fresher is successful to maintain its positioning against Nestle and other strong brands like Minute Maid. The benefit what Fresher will get due to this strategy is that competitors are not attaching it from all the sides. Only fresh juice companies are interested to attach its strategies. It has no concern with any other product line of competitors. Another strategy of Fresher is that they are using PET BOTTLES instead of juice boxes which made their product easy to use for the customers and the look of their brand product is totally different from others. They are also using SHRINK WRAPS for the packaging of their products. The one more thing that makes their product discriminate is tags hanged with the bottle of juice on which a little description of brand and ingredients are written. These tags make the look of the product more elegant and it again helps to make a strong positioning of the brand. The promotion strategy that Fresher following is WORD OF MOUTH. They are using any other strong promotion strategy which again differentiate the brand from others in market. But as they are not focusing the advertisement strategy now when they that much stabled in market, they can spoil their positioning as well. Fresher has strong distribution strategy which has been helping the brand to be strong so far i-e they used ROLL OUT strategy of distribution. They started the distribution of their product from their own city and then they spread it in other cities with the passage of time when they had grown enough in the market. The strategy has a benefit that other strong competitors like Nestle, Minute Maid etc didnt notice such small brand and didnt take action for that. In the meanwhile Fresher entered in the market and had got a strong market positioning. Fresher had got another benefit of this strategy that is they maintained their resources with it. They started distributing their product in their city only and when they have earned enough money they spread it over other cities of Pakistan as well. 2.3 Component parts of a marketing plan: Parts/Categories with which a marketing plan is made up of are called components of marketing plan. Here the heading will elaborate all of its parts one by one. Executive Summary: It is the first component of the marketing plan which explains the summary of the whole marketing plan for the quick review by the management of the company. Mostly three issues are mentioned in this part. The Challenge Challenge consists of a little elaboration of product for which marketing plan is made and the summary of goals such as sales figures and strategic goals.. Company Analysis Company analysis mostly consists of the answers to following questions What are goals of the company? To what thing it focuses more? What are the strengths of that company? From what culture it belongs? What are weaknesses of the company? And in what market shares it exists? etc. Competitor Analysis In competitors analysis a short report about competitors weaknesses, strengths, market position and market shares is presented. (Ref-5) Current marketing situation: Its a marketing audit which shows the current market situation of the company by comparing it with the past situation of its own and with the market situation of competitors. It presents data about the market, product, competition and distribution. SWOT analysis: SWOT analysis is basically the analysis in which strength, weaknesses, opportunities and threats related to the product (to be marketed) are given to have a complete look on companys analysis. The firms internal environment presents strength and weaknesses while external provides opportunities and threats. Objective and issues: This heading defines the objectives of company in different areas such as market share, sales, profit etc. Also this category will deal with all the issues and problems that effect these objectives. Marketing strategy: In this category a marketing strategy or approach is recommended to achieve the particular objective. It is the main and important part of marketing strategy structure. The strategies will elaborate the marketing mix (product, price, distribution, promotion) as well. Action programs: In this step a report is given about details of marketing strategy. The report answers such questions like how will all plan start? Who will do it? What will be the cost of all plan? Etc. Controls: Indicates how the progress of the plan will be monitored. 2.4 Risks and advantages in the devised marketing plan: Risks: Fresher is having a big threat in the market due to its lack of advertisement strategy now when it has gain that much credibility. Other competitors in the market has built strong image through their advertisement promotion strategy. Now it is the time when Fresher might think of making a strong and highly attractive advertisement to throw behind all the competitors. Fresher is not having a properly educated team of employees and it dont have proper departments such as HR department, RD department, Marketing department etc. So the employees working in the competitors firm are more competent and they can make proper decision at proper time. Fresher has to work on it as well. It may form a proper team so that they can compete in the leading market. As Fresher employees are not that educated in their particular field, they have disagreement in the selection of strategies. This is the major risk for the Fresher in the market as it can lead to fall of the company. Advantages: Fresher has specialized workers only in the field of making juices. Their worker knows the formula and they are best trained workers in juice making as they have to make only one product line at one time and they concentrate fully on it while competitors of Fresher have more than one product line so their workers have less command on juice making. The earlier promotion strategy of Fresher (word of mouth strategy) is quite impressive as no competitor can concentrate on upcoming new brand in this way. It gave Fresher to expand rapidly in market. The different packaging of Fresher bottle made them different and they expand undoubtedly in the fresh juice market. The biggest advantage to Fresher was the introduction of 100% fresh juice first in the market which make them differentiate from the competitors and thus they expand rapidly. 2.5 SWOT analysis of Fresher Juices: The company is new in market and has no good setup so they have not worked on their SWOT analysis by themselves. I made its SWOT analysis by my own conclusions and analysis of the company. Here are some strengths, weaknesses, threats and opportunities for the company. Strengths: They have short brand name which a basic strength of Fresher. Brand name is thus easy to remember by customers so its demand in market increases. And it is also flourishing in middle and low class segmentation of customers (as the customers in such classes are mostly uneducated) just because of its short brand name and easy memorizing quality. Short brand name also creates word of mouth easily. The highest market share in the product line of 100% pure juices is gained by Fresher. It has best attractive packaging of its juice bottles so far that is a main strength and attraction of customers towards this brand. Its availability is much good as compared to other brands in the market. Weaknesses: The brand is new in the market so it is not financially strong as compared to competitors. It will take some time to become financially strong for which it has to strong its marketing. Advertisement is weak and now when the brand has earned much credibility its essential for it to make powerful advertisement to make it more strong and reliable as brand has less or near to no TVC recall. Positioning is the major weak point of the brand. They have to make it strong to further grow in the market. Opportunities: The brand has great opportunity to grow in cities other than Lahore, Islamabad, Karachi, Faisalabad and Multan as they have created much credibility in big cities of Pakistan. Also it has opportunity to GO GLOBAL. Customers outside Pakistan have more loyal behavior towards Pakistani products so there is a chance for this brand to grow globally. They can launch more brands as well which is again a great opportunity for the company to grow. Threats: Fresher has promoted its products only through word of mouth so its a great threat for it. Other competitors that are promoting their products through advertisement and other strategies of promotion can gain more repute. If a pre-established brand of outside the country launches its product here in Pakistan, there would be a great threat for Fresher as it is a new brand here. The strengths and weaknesses come from internal origin of organization while opportunities and threats come from external origin of organization. Helpful to achieving goals Harmful to achieving goals Strengths: Short brand name Highest market share Packaging strength Availability strength Weaknesses: Financially weak Weak advertisement Weak positioning Opportunities: Growth in small cities of Pak Go global Launch more brands Threats: Lack of promotion strategies Other brands Understand the construction of a marketing plan 3.1 Produce the marketing plan for your organization Executive summary: Challenges: The companys product is 100% pure juices and its target customers are mainly diet conscious people, children, upper class, upper middle class and middle class society. But it can also target to lower class customers easily as juice is a thing which a normal person use in everyday life. The product is already differentiated from others because it falls in 100% pure juice category. And Fresher was the first to start this category in Pakistan. Company analysis: The Fresher is a new company in 100% pure juices product line. The company has high market share due to its previous marketing strategies in which main one is word of mouth through which it was promoted and gained the high market share rank. The companys weaknesses are finance, weak advertisement and weak positioning. Here we are designing some strategies by which its growth rate can increase and it can maintain its market share. It can make its advertisement strong and so its positioning too. Competitors analysis: Freshers competitors are companies who make 100% pure juices like Nestle, Minute Maid etc. Now if we come to Nestle, the company has a big weakness that it is dealing with 100% pure juice as well as nectars on the same time which make their focus diverted to both lines in the same time. While its strength is, it has a strong brand positioning earned by other product lines first. Market share of Nestle is lower than that of Fresher but market position is strong enough. Current market situation: The current market situation of Fresher is going not that bad when we talk about its distribution in big cities. The Fresher has the highest market share in product line of 100% pure juices while all other competitors have left behind. The demand of Fresher is also increasing day by day due to its good taste and flavors. Its giving a tough competition to its competitors in the market. Competitors didnt notice it first because it used only word of mouth marketing strategy first and took benefit of this strategy to achieve its goals. But in promotion the other companies (competitors) are moving forward to it now as it is lacking its interest in promotions. The Fresher has best packaging as well. SWOT analysis: Strengths: Short brand name Highest market share Packaging strength Availability strength Weaknesses: Financially weak Weak advertisement Weak positioning Opportunities: Growth in small cities of Pak Go global Launch more brands Threats: Lack of promotion strategies Other brands Objectives and issues: The main objective of Fresher is to maintain its market share in the line of 100% pure juices. Then it also wants to expand its business in other cities as it is a good opportunity for it to grow more in the market. The increase of sales is required for the increase in profit. To make strength of positioning. Now the main issue is that the other companies in the same product line are also struggling hard to compete the market share of Freshers. The Fresher has to maintain its demand by which it can maintain its market share. The issue concerning the expansion of the brand in other cities is to face the other local brands in those cities. Marketing strategy: Fresher makes following marketing strategies to achieve its goals. Fresher has to focus on advertising strategies such as TVC, radio commercials, Print media ads etc. Ads can be made more attractive by using advertisement marketing strategies such as humor, fun, models or TV actors etc. The attractive the advertisement will be the more the customer will be attracted towards the product. They can use different distribution strategies to promote their brand more e.g they can distribute free samples in the areas where product is not known enough. They can fit stalls in main areas/markets of different cities for the promotion. As children are more attracted towards juices and pure juices are good for their health, they can conduct different activities for children to attract this group of consumers. Also the fresh juices are mostly used by diet conscious people so Fresher can also use the same strategy of activity conductance for these consumers as well. In this way they attract their most targeted customers. All these strategies can help to achieve goals of company. Attractive advertisement and free sample distribution can help to expand business in small cities and activity based strategy can help to increase sales. Hence all these type of strategies can be used to increase sales, increase in profit and to maintain the high market share. Action programs: Now it is turn to plan the actions. Fresher can appoint workers to fulfill these strategies. First of all Fresher has to maintain proper departments such as HRM department, RD department, Marketing department, Finance department and so on like this. Then Fresher has to assign them their duties. Human resources department will manage human resources which are one of the major sources Fresher needs. Marketing department will implement these strategies and will check the results. Finance department will assign finances to each department and make a check and balance on it. Plan can be started from distribution of the products as free samples. So that more and more people in other cities can know about the brand. It will increase sales and profit as well. Now this finance can be invested on advertisement and other strategies and so on. The cost of all the strategies will be planned by finance department and marketing department as these are marketing strategies. Controls: The system cant be effective and efficient until and unless it is supervised and controlled properly. So the control in implement of these strategies is also very important. Here marketing managers of Fresher will be the persons who look after all these things and implement strategies. 3.2 Risk in marketing plan and Mitigation strategies: Risks: Risks in above strategies are only few. As company is not financially strong as compared to its competitors so might it cant afford advertisement expenses. The other risk could be short term effect (which is never been required) of some strategies like activity based strategy etc. Mitigation strategies: If finances do not allow Fresher to make an attractive advertisement then Fresher can go for rank purchasing in commercial complexes like Hyperstar, Metro etc as it costs less than that of advertisement. The benefit of this strategy will be that the people of every targeted market of Fresher can gain knowledge about the product easily. It would be a long term effect of marketing strategy. Activity based strategy would be short term strategy so instead of this we can use another strategy in which Fresher can appoint some of its employees ( sales persons) to sale their product at low price or less profit by going door to door in different colonies of different cities. It could have a long term effect on consumers mind. 3.3 Importance of each component of the plan: First component is executive summary. The summary explain the whole summarize data of the plan in short form so that the reader or to which report is being presented can save his/her time and he/she can found what is written inside the report and whether the report is meaningful or not? The executive summary has a lot of importance in marketing plan as it contains companys challenges, companys analysis and competitors analysis. 2nd component of the plan is current market situation. It is necessary to provide so that a marketer or person who has to act upon the plan should know that at what level the company stands and what level they have to move to increase growth rate of the company. The third component of the plan is SWOT analysis. Mentioning it in the plan in necessary because it helps to analyze the strengths, weaknesses opportunities and threats of the business with the help of which a person can make marketing strategies. The forth component of the plan is objectives and issues which explains all the goals and their related problems in plan. The fifth component of the plan is marketing strategies. This is the main step in the plan to which company has to work to achieve goals. The sixth step is action programs. The step is important as it tells that how to implement these strategies and who will implement them and what will be the cost of all strategies. The final step is of control. This is also one of the major step of the plan as it is necessary to tell how to control the whole strategic system and who will control it? Understand to Promote the Marketing Plan in Support of Strategic Objectives 4.1 How the plan supports strategic objective: Plans of Fresher and their support to objectives: Fresher is assigned following plans. Attractive advertisement The attractive advertisement of fresher can attract more and more customers towards the brand which will help to increase the sales. Increasing sales maximize profit and when company earns more profit it will be able to expand its business. The advertisement can help in building strong positioning as it contains slogan and jingles through which an image that is different from its competitors can build up. The better positioning will help to maintain market share. Streghthen positioning, profit maximization, expansion of business Distribution of free samples Again its the marketing strategy that will help to maximize sales when people around will try the samples and will be attracted. Maximize profit will lead expansion of business and strong market share. Activity based marketing Activity based marketing strategy can only help to achieve goals in targeted consumers market by increasing sales at that category of customers. Rank/Shelves booking This strategy can be useful for better positioning of brand as it creates a good image of the brand. The most visible shelves will be booked by Fresher, the more consumers will be attracted towards the brand. Personal sales Again this marketing strategy will increase Freshers sales and its demand and again the profit will be increased. Actually all the strategies are made up to maximize the profit first and then other effects accompany it. 4.2 Outline an approach to gain agreement of the marketing plan: Conclusion In this assignment we learned about strategic marketing, How marketing plans supports strategic objectives, How a marketing plan is constructed and How to promote the marketing plan in support of strategic objective? We chose Fresher, A Pakistani 100% pure juice company and looked upon its marketing strategies, what Fresher is using now and what should it use in future to promote itself more. Fresher is well known company of Pakistan whose marketing system is not that good while it needs a perfect marketing system now when it has gain that much credibility. Though marketing managers are working in the company but company is not showing enough results in this field due to which there are chances of their fall down in future. Fresher is using some excellent marketing strategies such as WORD OF MOUTH, ROLL OUT strategy, SHRINK WRAPS, PET BOTTELS, TAGS, 100% pure juices etc But we suggested some more marketing strategies to them by our own study and analysis. We made a marketing plan in which some marketing strategies were suggested such as ATTRACTIVE ADVERTISEMENT, ACTIVITY BASED PROMOTIONS, SHELVES BOOKING in markets, PERSONAL SALES and DISTRIBUTING FREE SAMPLES to increase its sales and profit. As Fresher has high market share so these strategies will help it to sustain the market share and to increase growth rate of it. At the last we made a marketing plan and saw that how these plans support objectives. We also discussed the SWOT analysis of the company which tell us that company less threats and less weaknesses and more strengths. We also discussed risks regarding strategies but they very low.

Religious Influences on Vietnam :: essays research papers

RELIGIOUS INFLUENCES ON VIETNAM   Ã‚  Ã‚  Ã‚  Ã‚  I understand there to be copious amounts of influential events which triggered trends in Vietnamese culture. The Chinese influence in Vietnam may have likely led to its communist political system. Vietnamese nationalism may have contributed to the difficulties the French faced during its colonization of Vietnam. However, I believe that the most relevant contribution to contemporary Vietnamese culture is the religious diversity and how it contributes to Vietnam’s closed-door economic and political philosophies.   Ã‚  Ã‚  Ã‚  Ã‚  Buddhism is the primary religion in Vietnam. Buddhists believe that the way to become â€Å"enlightened† is to understand the Four Noble Truths of Buddhism and to follow the Eight-Fold Path. Basically, I understand Buddhism to be a very internal religion based on the spirituality of the self. Various forms of meditation and intense study coupled with the eradication of desire lead to a very defined lifestyle with little or no need for external human interaction. Once a Buddhist has achieved what is considered to be the proper behavior and proper knowledge called for by the Eight Fold Path, and after a Buddhist has spent many years manipulating his or her dharma, Buddhists tend to leave behind all belongings and travel forth into the wilderness trying to achieve nirvana. This religious practice, in my opinion, has had a significant impact on the Vietnamese culture and the way they interact with outsiders. The fact that the Vietnamese are not exceedingly eage r to be invaded by foreign corporations and capitalism makes sense; capitalism is not a prerequisite to Buddhism.   Ã‚  Ã‚  Ã‚  Ã‚  Taoism was also introduced to medieval Vietnam and is still noticeably practiced there today. Taoists believe that the way to achieve enlightenment is through chaos. Doing nothing and letting nature take its course without human interference are the methods by which Taoists feel most spiritual. Although I do not feel that there is a strong aroma of Taoism in contemporary Vietnam, I nonetheless deduce that it had a significant impact on Vietnamese trends. Compared to Buddhism and certainly Confucianism, which is discussed below, Taoism was an extremely outlandish concept to the Vietnamese when it was first introduced. The fact that sloth and confusion were being rejoiced in a time of awareness and filial piety must have caused a certain sense of segregation in the Vietnamese community.   Ã‚  Ã‚  Ã‚  Ã‚  Confucianism is the last of three relevant religions which were introduced into medieval Vietnam. Confucius preached that filial piety and ancestor warship were critical to attaining enlightenment. Religious Influences on Vietnam :: essays research papers RELIGIOUS INFLUENCES ON VIETNAM   Ã‚  Ã‚  Ã‚  Ã‚  I understand there to be copious amounts of influential events which triggered trends in Vietnamese culture. The Chinese influence in Vietnam may have likely led to its communist political system. Vietnamese nationalism may have contributed to the difficulties the French faced during its colonization of Vietnam. However, I believe that the most relevant contribution to contemporary Vietnamese culture is the religious diversity and how it contributes to Vietnam’s closed-door economic and political philosophies.   Ã‚  Ã‚  Ã‚  Ã‚  Buddhism is the primary religion in Vietnam. Buddhists believe that the way to become â€Å"enlightened† is to understand the Four Noble Truths of Buddhism and to follow the Eight-Fold Path. Basically, I understand Buddhism to be a very internal religion based on the spirituality of the self. Various forms of meditation and intense study coupled with the eradication of desire lead to a very defined lifestyle with little or no need for external human interaction. Once a Buddhist has achieved what is considered to be the proper behavior and proper knowledge called for by the Eight Fold Path, and after a Buddhist has spent many years manipulating his or her dharma, Buddhists tend to leave behind all belongings and travel forth into the wilderness trying to achieve nirvana. This religious practice, in my opinion, has had a significant impact on the Vietnamese culture and the way they interact with outsiders. The fact that the Vietnamese are not exceedingly eage r to be invaded by foreign corporations and capitalism makes sense; capitalism is not a prerequisite to Buddhism.   Ã‚  Ã‚  Ã‚  Ã‚  Taoism was also introduced to medieval Vietnam and is still noticeably practiced there today. Taoists believe that the way to achieve enlightenment is through chaos. Doing nothing and letting nature take its course without human interference are the methods by which Taoists feel most spiritual. Although I do not feel that there is a strong aroma of Taoism in contemporary Vietnam, I nonetheless deduce that it had a significant impact on Vietnamese trends. Compared to Buddhism and certainly Confucianism, which is discussed below, Taoism was an extremely outlandish concept to the Vietnamese when it was first introduced. The fact that sloth and confusion were being rejoiced in a time of awareness and filial piety must have caused a certain sense of segregation in the Vietnamese community.   Ã‚  Ã‚  Ã‚  Ã‚  Confucianism is the last of three relevant religions which were introduced into medieval Vietnam. Confucius preached that filial piety and ancestor warship were critical to attaining enlightenment.

My Educational Philosophy :: Philosophy of Education Teaching

My Educational Philosophy ABC†¦123†¦, think about all the times throughout the day that the use of something as simple as the ABC’s and the 123’s. Who was it that teaches those things that we deem as so simple now? It was teachers, all through out school they teach children not only the basics like reading writing and arithmetic, but they also teach how to grow up and be a functioning person in the complex world that is all around. In this paper I will explain why I want to teach, the philosophies that I plan to use and my educational goals. Many people in the teacher education program have known all their lives that they wanted to teach, but not me. I have changed my mind numerous times and each time the reason is because I can’t imagine myself doing that given profession for the rest of my life. However, I had never actually considered teaching until the summer before my senior year. I got the opportunity to volunteer at a local day care center and work with children from the ages of 3 months through 12 years. It is that summer that completely changed my mind on what I wanted to do the rest of my life. The first reason that I decided that I want to teach is for the simple fact of getting to shape young minds and change lives. The influence that teachers have over their pupils is amazing, I can remember all of my teachers individually and how many people do you meet and can remember them 12 or 13 years later? It is not only an awesome opportunity is an enormous responsibility, one that I am excited and also a little scared about taking on. Not only do teachers teach children, they also have an influence on the parents that they come in contact with. Getting the parents involved is a vital part of teaching, if you can get the parents excited about the child’s learning then they will encourage the child. In the elementary years children tend to look towards their parents and react in the same ways they do about situations that they encounter. Having the parents involved not only gives the children encouragement, teachers can change the ways that parents do things. If the child’s parent didn’t have guidance as children then they probably don’t know how to encourage and guide their own children, but teachers can change all that by keeping them involved and interested.

Mental Duality Essay

Everyone is familiar with the famous Rubin face-vase drawing, a black and white print in which one can simultaneously perceive faces by focusing on the black ink or a vase by focusing on the white. If I announce that this is a picture of a vase, am I right? However you announce you see a picture of two faces, are you right? Who’s right? Are we both right? Or are we both wrong? Is it right and wrong; good and evil? I believe neurobiological research, as well as personal anecdotal study; have demonstrated that dichotomous thinking, (mental duality) is an appropriate expectation for developing brains. However an evolved adult brain has developed the ability (free will) to reconcile their emotional reactivity with reality to understand that there are very few absolutes in life. The picture is both face and vase. You and I may only see one figure; however that does not mean the other does not exist. To see the truth one must integrate the entire picture, black and white, good and evil. In studying Roger Sperry and A.L. Wigan’s work on mental duality, Roland Puccetti believed there were two people inside each human organism. By saying there were two people; Puccetti believed there were two minds with separate streams of consciousness that were therefore capable of separate volitions, or courses of action. Puccetti was attempting through science to justify dichotomous thinking, and therefore indirectly justify dichotomous concepts of good and evil. Critics of Puccetti often pointed to an introspective argument to counter his ideas. This argument was based on someone looking within oneself and realizing they had only one mind because they did not feel two streams of consciousness or separate volitions. This was based on the idea that at one exact point in time, a person seemed capable of realizing and reacting to only one stream of thought. Likewise, there was also a behavior-based argument to reject Puccetti’s hypothesis. This objection, unlike the introspective, asked the reader to examine the behavior, more specifically the volition, of others. In looking at others, it appeared fairly simple for the reader to reject dual minds, because, anecdotally, it never seemed like people behaved with two different minds and decision-making centers. To the onlooker, it never seemed that a person had one decision-making center fighting to act over the other. Ultimately, these introspective and behavioral arguments created a lot of doubt about the idea of dual mindedness and by extrapolation cast doubt on simplified concepts of good and evil. There is reassurance in the certitude of a definitive right and wrong. People, including myself, like to believe they are right and good. Ironically, it is in the believing that I am right that makes me wrong! We mortals have the capacity (free will or volition) to be infinitely right or wrong. However, if God is right and evil is wrong, and this dichotomy exists, then I (and Pucetti) want to be â€Å"right†. In response to the introspective argument, Puccetti looked to the distinction between persons and human organisms to explain his reasoning. He defined a person as a complex minded entity that actually had experiences, whereas a human organism was the combination of the biological substrate of two persons, each of which had one mind. In his view, the human organism did not see or experience anything so therefore the human organism was incapable of being conscious. Puccetti, however, believed there was interconnectedness between the left and right hemisphere in which the left hemisphere received a stream of stimuli or experience from the right side of the body and through the corpus callosum this signal went to the right hemisphere. This connectedness worked both from the left hemisphere to the right hemisphere and also right to left. The two hemispheres were able to create their own consciousness through the unique capabilities of each hemisphere once this stream of experience was shared from one side to the other. This idea ultimately allowed each person and corresponding mind to know what was happening to the other side of the body, without being conscious of the experience in the other. While introspection argued that we only received one stream of experience or stimuli at a time, this idea put forth by Puccetti offered a union of two streams of experience before the conscious state. Therefore, while introspectively it seemed there was only one stream, there quite possibly were two conscious streams that joined together through the complex network of commissures. While Puccetti was convinced of dual mindedness, Thomas Nagel suggested that our idea of â€Å"single mind† precluded this possibility in normal functioning humans. Nagle believed that if a single mind did not apply to ordinary individuals with intact brains then the idea of a single mind should be scrapped altogether. For his argument, Nagle relied heavily on paradigm, or model, examples. Nagle compared how the mind was defined to the idea of how colors were assigned. When we were all young, we learned the concept â€Å"red, the color† likely by being shown an object that was red and taking it as fact. However, the world presents with much more complexity. Even when examining color, few things are absolutely 100% red. The human eye sees red when it looks at light with a wavelength between 620-740 nanometers. In the 1600s, people were wrongfully accused of being witches (evil) after people (presumably people who were struggling with mentally duality) went out looking for them and pointed them out. They were identified as witches, and therefore 100% evil. The definition of a witch implied evil, magical powers, and witchcraft; however, the identification of these individuals was made on an emotional and unfortunately finite basis. Similarly, in ancient times, an element was thought to be the most basic material that could not be broken down. Examples of such eleme nts were earth, wind, fire, and water. We now know, however, that this was not true and that these elements were not the most basic building materials. Seen through both witch and element, dichotomous thinking or mental dualities are extremely difficult to support by simple paradigm example. These two examples hardly defined themselves because they were not correct examples only perceptions. In these cases the examples did not match what they were intended to; they were misapplied concepts. Likewise, this idea would be useful in describing a â€Å"single mind†. Just like the aforementioned examples, one could be drastically misapplying the concept of what a single mind is. While we may see what appears to be a single mind and call it a single mind, the question of whether or not we know what that concept truly encompasses comes to issue. Nagle showed the complexity of the mind as he somewhat contradicted himself when he described simultaneous attention to two incompatible tasks; perhaps similar to our vase and our faces. The threat to the absolutes implicitly calls into question our perception of our internal absolute. Are we good, intelligent, strong?, absolutely? As he threatened assumptions about the unity of consciousness, he also hindered understanding and empathy of another individuals. Puccetti’s belief of â€Å"no-creation-by-splitting† implied that if Sperry’s split-brain patients were thought to have two minds, then one must also assume normal functioning individuals had two minds. If we assumed that brain-splitting could not create two minds, however, and believed that Sperry’s patients actually had two minds, then we needed to conclude that normal functioning humans with intact brains still had two minds. While Puccetti did not provide concrete reasoning to why he believed splitting a brain could not create two minds, he did believe it made more sense to assume the two minds existed prior to surgery. To Puccetti, it is more believable that such a condition was present to begin with than gained through such a procedure. As put forth by Nagle, however, an explanation of mental unity, a capacity to accept the co-existence of complexity, helped to explain the â€Å"split minds†. Nagle stated that we subtly ignore the possibility that the unity of our mind was not actually absolute, but rather another case of integration to one’s control system. Nagle believed the unified brain was made through numerous functional connections across itself. These connections ultimately could be rerouted and cut to create separate minds. Modern research on brain plasticity certainly validates portions of Nagle’s premise. Therefore, while we often think of this unity as numerically absolute, the number of minds was likely relative and performance a function of integration. Through this thought of unity, it was clear why Nagle believed that it was possible to create separate minds through brain splitting and disconnection. †¦ And when I was a child, I thought that God was the God who only saw black and white. Now that I am no longer a child, I can see, that God is the God who can see the black and the white and the grey, too, and He dances on the grey!†¦Ã¢â‚¬  ― C. JoyBell C. There are not two minds. While I do believe there are two parts of the brain connected by certain commissures and connections, I do not believe there are two separate streams of consciousness. Never have I seen someone strain and fight between two different minds. However, often have I witnessed and felt the strain between good and evil and the struggle to understand the grey. Name one premise that every single person in the world would absolutely agree is absolutely positive and has absolutely no negative consequences? There is scientific research to show the interconnectedness of the brain. In previous articles the brains were often manipulated to act independently from one another. Current science details physiological processes and peripheral cues between the two parts of the brain resulting in one conscious mind and an individual in full control of his decisions. I believe much of the search for the dual-minded, was to alleviate the discomfort of moral ambiguity and organic comp lexity.